Background
www.frenchquartercoffeehouse.com
We are an independently owned coffee shop and juice bar. After working for big corporations like Starbucks, I grew weary of not have a creative freedom to introduce menu items and products I felt passionately about.
Keys to Success
We serve all organic coffee that is roasted locally. We also serve locally made ice cream and pastries. We offer a small food menu for breakfast and lunch as well as fresh veggie and fruit juices. We have a large smoothie menu that are made from fresh fruit with no dairy or sugar added. We are located by the Raleigh Durham airport in Morrisville in the heart of RTP. You can find us in the food court at the Morrisville Outlet Mall.
Target Customers
Business people, high school, travelers, moms.
Challenges Faced
We are located in a mall and that puts a damper on certain things that we want to do and can't because they don't conform to mall regulations. Also the traffic in the mall is limited, but we have had good success growing our business from outside catering.
Where We're Headed
We hope to expand into a second store that will be stand alone.